STORY: TOOTH SPA

SCRIPT # 551 SHOOT: 3/4/04

AIRDATE: Monday, March 29, 2004

DHC Master #19 Timecode: 14:27 Good oral health can promote an overall

sense of well being.

Now, the latest trend among dentists

is to offer a variety of treatments in a

relaxing spa environment.

Dr. Linda Niessen has details in today’s

SOVT: 1:34 segment of Dental Health Check.

MONTAGE OF SERVICE (VOICE-OVER)

SUPER: Frisco :01-05 When most people enter the front door

of this office, they ask: is this really

a dental office?

SUPER: Dr. Rachel Azinge :10-15 (“I decided not just to treat teeth, but also

Dental Spa of Texas try and refine the way they look. So it’s

beauty from head to toe.”)

STACY COMING INTO OFFICE Stacy Long no longer goes to a

conventional dental office. She

prefers the latest trend in dentistry:

the tooth spa.

WHITENING During one appointment, Stacy gets her teeth whitened.

DERMABRASION Then, she has micro-dermabrasion

for her skin.

SUPER: Stacy Long :35-40 (“It’s not my father’s dental office. I

Dental Spa Patient love it. In fact, I’d love to get my father

here.”)

SKIN VACUMM The Dental Spa of Texas in Frisco offers

other skin smoothing procedures and

laser hair removal.

DR. JEFF ROY (“I think this is a definite trend.”)

SUPER: Irving 45-50

21^ST dental In Irving, 21^st Century Dental was

one of the nation’s first dental spas.

SUPER: Dr. Jeff Roy :54-59 (“Nobody likes to go to the dentist, so

21^st Dental Spa we’ve created a lot of comfortable

distractions so you’re not so focused on the

traditional, negative aspects of

dentistry.”)

SENSATIONAL SMILES At this Carrollton office, dentists provide

relaxing ways to make the appointment SUPER: Carrollton 1:03-1:07 enjoyable. They claim that they cater to“chickens.”

SUPER: Dr. Anna Willison (“Majority of our patients, at least in

Dentist 1:10-1:15 this practice, are somewhat fearful, most

of them from past experiences.”)

(STAND-UP CLOSE)

SUPER: Dr. Linda Niessen Because the total environment smells,

Baylor College of Dentistry looks, and feels very different than

1:19-1:24 traditional dental office, it might be the

Perfect choice for someone who is afraid to go to the dentist. For Baylor College of

Dentistry, Texas A&M System, I’m

Dr. Linda Niessen, Channel 8 News.